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BellaVornDesigns

CONCEPT PROJECT · Brand Identity · Social Direction

Vela House Wellness Studio

A boutique Pilates and wellness studio's social presence, reimagined as one calm, editorial system — content pillars, a consistent visual grid, and a gallery built around the feeling of the space itself, not just the workouts in it.

Vela House Wellness Studio's reformer room, lit by natural light through tall curtained windows.

The Visual World

Calm, warm, considered.

A photography direction rooted in natural light, quiet confidence, and the tactile details that make a wellness space feel like a ritual.

Three studio members talking and laughing together after a mat class.
Community class, mid-session
A studio member smiling, resting between sets on the reformer.
Client portrait
A studio member stretching on the reformer with an instructor guiding her form.
Reformer practice, guided form
A flat lay of studio essentials — towel, resistance bands, massage ball, and tea.
Studio essentials, flat lay
A Vela House instructor smiling in the studio.
Instructor portrait

Social Media System

A feed with room to breathe.

Warm photography, quiet typography, and an editorial rhythm turn individual posts into one recognizable brand world.

Class Schedule
Client Spotlight
Studio Life
Move of the Week
Community Post
Behind the Scenes

Your brand could feel this complete

Let's build a world people remember.

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